Ditch your website?

Media companies ponder becoming content providers for Facebook

Last week NowThis News reduced its website to a simple one page with links to social media sites. No on page content, all content is posted directly to audiences on social sites.

I’ve been considering this for some time and being shut in during the month of February [thank you MBTA] has focused my mind. All of my future single family home marketing will be done on Facebook video.

Athan Stephanopoulos of NowThis explains:

“Facebook is adjusting their algorithm to benefit those that are using the feed from a native content perspective.”

Too radical for you?

Read more: Media companies ponder becoming content providers for Facebook.

The big lesson behind the launch of Slack

Slack is a team collaboration platform, think of it as a modern version of Lotus Notes.

Continue reading The big lesson behind the launch of Slack

Journalists: Twitter, what is it good for? Not site traffic.

Journalists, twitter, what is it good for? Maybe not for driving traffic to your website. If website traffic is part of your Twitter ROI calculation, you might want to rethink.

Derek Thompson at The Atlantic explains:

“The more sophisticated takeaway is that Twitter is worthless for the limited purpose of driving traffic to your website, because Twitter is not a portal for outbound links, but rather a homepage for self-contained pictures and observations.

This is why the recently released native Twitter video feature is so important.

Bite Kite – order, track, savor


Yes, I can’t stand the “Uber for fill in the blank” convention but here it is from VentureFizz:

“Bite Kite gives its users the perk of having an enjoyable meal without browsing through extensive options. The pre-selected Bite Kite menu offers diverse cuisines ranging from Classic American to ethnic; with vegetarian, vegan, and gluten free options as well. Equally important to Bite Kite, they said in a statement, is the speed of delivery. All meals are delivered within 5-20 minutes of order confirmation.”

Startup real estate crunch moves to DTX via @1776

1776: “Cost is the biggest obstacle in Boston, hands-down, according to those in the startup community. The price of rent is close to the highest in the country. That means for companies to find physical spaces is difficult and costly. And for members of startup teams, many of whom are young graduates of the city’s many universities, living costs can easily be out of their desired price range, especially on the housing front.”